WizTheMC Breaks New Ground for TikTok's SoundOn
South African German rapper WizTheMC, whose amapiano anthem "Show Me Love" f/bees & honey was released via TikTok's distribution service SoundOn, is the latest artist to be featured on the platform's "Behind the Breakthrough" campaign.
The track has generated 15b views, which led to 550m+ streams on Spotify. The initial success of the song resulted in a remix featuring Tyla, who performed it with Wiz at Coachella this year. "Show Me Love" has been certified platinum in the U.K. (600k units), marking SoundOn's first such award.
Said SoundOn Head of EMEA Nichal Sethi: "SoundOn was created to give artists the best possible foundation for long-term success, and WizTheMc’s journey with ‘Show Me Love’ is proof of that vision in action. Our strength lies not only in global music distribution but in expert promotion, helping artists break through on TikTok and translate that momentum into chart success and career-defining moments off-platform. We’re incredibly proud to see Wiz achieve this milestone and look forward to supporting many more artists in reaching the same heights."