KAROL G Sets Viewership Record for TikTok LIVE

John Summit joins KAROL G at her TikTok LIVE Premiere concert (@felipeorvi)

KAROL G performed a special one-hour set from Mexico City on Wednesday night for TikTok LIVE. The stream generated nearly 5m LIVE room entries, setting a record for a TikTok LIVE Premiere, and had over 87m impressions worldwide.

Next, La Bichota will kick off the Latin American leg of the Live Nation-produced Viajando por el Mundo Tropitour on Friday in Monterrey, Mexico. The UTA-repped phenom will play three nights in Mexico City next week before wrapping the year in Costa Rica and her native Colombia.

KAROL is also up for seven Latin Grammy awards next week, including Album, Record and Song of the Year.

“Latin artists are among the most powerful drivers of music discovery on TikTok, and KAROL G is at the center of that movement,” said Eduardo Praca, TikTok artist partnerships U.S. Latin & LATAM. “Her fans on TikTok don’t just listen, they create, celebrate and show up for every chapter of her journey.”