RSE's Rick Sales

What was the first concert you ever attended?

Led Zeppelin on their first U.S. tour at Symphony Hall in Springfield, Massachusetts, winter of 1969. I had tickets directly in front of Jimmy Page!

You’re made czar of the concert industry. What’s the first thing you’d change?

End secondary ticketing. Everyone benefits.

What’s the best piece of advice you’ve ever received?

“You have two ears and one mouth, listen twice as much as you speak.”—Mike Bone, Elektra, circa 1986.