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NEAR TRUTHS: SPRING BLOOMS
Here come the big guns. (3/28a)
THE COUNT: COLDPLAY IS HOT, COUNTRY'S COOKIN' IN THE U.K.
The latest tidbits from the bustling live sector (3/28a)
CITY OF HOPE TAPS MARCIANO FOR TOP HONOR
This year's philanthropic model (3/28a)
TRUST IN THE TOP 20
Hip-hop is no longer hibernating. (3/28a)
UMG BROADENS SPOTIFY OFFERINGS
Sir Lucian and Daniel are in harmony. (3/28a)
THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
THE B-SIDE
Bella Poarch (Warner)
8/5/21

WHAT IT IS: A Filipino-American Texas native, Bella Poarch has a fascinating backstory. This force of nature, who is the world’s third-biggest TikTok creator with 76m followers and counting, is also a U.S. Navy veteran. Since the release of her record-breaking debut single, “Build a Bitch,” and its captivating music video—which featured Valkyrae, Mia Khalifa, Rakhim, Bretman Rock and more—Poarch has further refined her eclectic, alternative brand of dark pop, notching nearly a half-billion streams. The up-and-comer is working with Sub Urban on her forthcoming debut EP.
SINGLE:
“Build a Bitch”
LIVE:
Upcoming tour with Sub Urban as part of their Virgil’s Mania Tour later this year
INTERNET: Third-most-followed creator on TikTok (76.5m+ followers), 4.5m+ video creations using “Build a Bitch”; 16m monthly Spotify listeners; nearly 500m global streams on “Build a Bitch;” biggest debut by a new artist ever on YouTube with 75m+ views first week, debuting at #1 on U.S. and Global video charts; second-fastest-streaming single by a female artist ever
RADIO: “Build a Bitch” approaching Top 20 at Top 40
PRESS: INKED (cover), Vogue, Elle, Rolling Stone, NYT, i-D, more
BOOKING: Matt Galle/CAA