Downtown Music Publishing has appointed Cliff Audretch III to VP, Creative. With 25 years of biz experience and a strong reputation within Nashville's songwriting community, Audretch will be responsible for scouting, developing and signing new artists, songwriters and producers, as well as creating opportunities for Downtown clients and copyrights in the global marketplace.

He will join Downtown's Nashville-based Creative team alongside Natalie Osborne and Matt Turner, reporting directly to SVP Creative, Steve Markland.

“Cliff is an excellent addition to our seasoned and accomplished team, here at Downtown,” said Markland. “We are thrilled to have someone with his extensive experience and creative knowledge on board, working with our global team.”

Prior to joining Downtown, Audretch served as a talent manager at Patriot Management, where he established the company's Nashville division. He also ran his own publishing comapany, Greatshakin' Music, launched in conjunction with Warner Chappell in 2013.