iHeartMedia has promoted programming veteran Doc Wynter to the new position of Executive Vice President of Urban/Hip-Hop Programming Strategy. He will report to Tom Poleman, Chief Programming Officer for iHeartMedia.

Wynter will continue to oversee iHeartMedia’s Urban and Hip-Hop brand formats and work to improve the company’s Urban brands in more than 150 markets. In addition, he will continue to guide and develop the company’s roster of Urban and Hip-Hop programmers and on-air talent, and book artists and produce events for iHeartMedia including REAL 92.3’s The REAL Show. Wynter will also remain in his role of Program Director of iHeartMedia’s Real 92.3.

“No one understands Urban and Hip-Hop programming like Doc and we’re thrilled he’s expanding his role leading iHeartMedia’s programming strategy for those key formats,” said Rich Bressler, President, Chief Operating Officer and Chief Financial Officer for iHeartMedia.

“He’s been instrumental in launching several of our Urban and Hip-Hop stations nationwide and we’re excited for him to be even more hands-on with all of our Urban brands in our over 150 markets.”

Wynter has been with iHeartMedia for 29, most recently as Senior Vice President of Urban Programming and Urban Brand Manager for the company. He began overseeing the company’s urban radio stations in late 1999 and has launched Power 105.1 FM in New York City, REAL 92.3 in Los Angeles, V101.5 in Jacksonville and The Beat in cities that include Houston, Miami, Tampa and Nashville.