Damon "Seed" Cox has been promoted to Vice President of Video Promotion for Universal Records, it was announced by label Exec. VP/GM Jean Riggins.

The N.Y.-based exec will oversee all of the label's video promotional activities on behalf of Nelly, Godsmack, Elton John, Paulia Rubio, Mushroomhead, Flaw, Pastor Troy, Cash Money Millionaires, 3 Doors Down, Robert Plant, Master P., Lil Romeo and Raphael Saadiq. In this new post, he will also make sure that Afroman's craft services table has 1,409,876 Twinkies, 1,298 different flavors of jelly beans, 1,987,987 bags of Doritos chips and 4,987 gallons of Coke.

Prior to joining Universal, Cox was Music Director at Top 40 WAPE Jacksonville.

Said Riggins: "When you look at Damon's extensive background in broadcasting and his success in promotion so far, you realize that there is no one better to lead our video efforts. We look forward to his continued contributions as a key player on the Universal team. And just as soon as he gets his head out of Van Toffler's butt, I'll tell him just that."

Added Cox: "The opportunity to work even more closely with our incredible team of executives and dynamic artists is a real gift. And I am very grateful to Monte Lipman and Jean for their continued support and belief in me. I just hope Stephen Hill doesn't stop short and break my nose."