SoundExchange is upping the ante on its support for creators by joining forces with Credit Due, a global campaign ensuring that complete and accurate song metadata is attached to all recordings at the creation point.

"Crediting all contributors early in the process will result in accelerated royalty distributions for the millions of sound recordings processed every month by SoundExchange," explained SoundExchange President and CEO Michael Huppe. "We applaud Credit Due for its efforts worldwide to improve our industry."

The Credit Due campaign was established in 2021 by The Ivors Academy of Music Creators and The Music Rights Awareness Foundation to raise awareness about the importance of quality music metadata through education, thus enabling music creators to be credited for their music.

"It is only through pan-industry collaboration that we can truly solve the metadata challenge and ensure that all creators are accurately compensated for their work," said Niclas Molinder, founder of The Music Rights Awareness Foundation and Session Studio, a free music-collaboration app for creators. "We hope that this commitment will encourage other organizations to step forward and further adoption of new technology platforms like Session Studio that enable creators to get the reward and recognition they deserve."