WK RECORDS' LOS ESQUIVEL GO ALL IN WITH MANAGEMENT DEAL

WK Records' Los Esquivel—brothers Sebastian and Eugenio Esquivel—who just logged a Top 50 Spotify global hit with "Alucin" f/Grupo Marca Registrada, have joined WK NXT for management.

The partnership will also include Zamora Live for U.S. bookings, with Seitrack handling international dates and co-managing. Zamora Live has been overseeing the U.S. radio campaign for "Alucin." Seitrack has booked Los Esquivel for the 2024 installment of their hometown festival, Monterrey, Mexico's Tecate Pa'l Norte.

A division of WK Entertainment, WK NXT is presided over by Chris Duque and Renato Francis.

"Alucin" has crossed 80m streams on Spotify and entered the Top 10 in Mexico. On 1/22 Los Esquivel earned a Premio Lo Nuestro nomination for New Artist, Group or Duo, Mexican Music.

Pictured above hoping this HITS shout-out is just a hallucination are (l-r) Seitrack's Carolina Prado, Francis, Eugenio Esquivel, Sebastian Esquivel, Duque and Alberto Deleon (WKMX).