The trade group that hands out the Ivors, BASCA, is rebranding itself to better align with its awards. Please welcome The Ivors Academy.
The songwriter and composer trade body, which dates back to 1944, has plans to further build membership and champion the interests of music creators through its campaigning work. Simultaneously, they will celebrate the achievements of songwriters and composers.
“We are becoming true champions of music creators,” Ivors Academy CEO Graham Davies said. “Music starts with the creator and without their contribution to recordings, videos, games, TV, film, radio and live, the riches enjoyed across the media and technology industries would not exist. Riches should be shared fairly so that creators can make a living from their art and craft. Creators should not have to constantly fight to retain their rights, fight to be paid and fight for fair access to work.”
