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Tuesday, August 17, 2010

WBR accused of sneaking cookies into PCs

SON OF ROOTKIT? Warner Bros. Records is one of several companies being accused of surreptitiously slipping cookies into PCs in a federal court action recently filed by a group representing minors and their parents, Digital Music News reports. Also named were Disney, Ustream and the now-bankrupt Project Playlist. The Flash-based cookies, generated by technology partner Clearspring Technologies, enable data collection and tracking of surfing activity beyond the immediate sites in question. That opens a broad range of data collection, including detailed demographic and health information. More ominously, these cookies allegedly have the ability to regenerate upon deletion, a huge privacy override. The accusations resemble those previously leveled against Quantcast and media companies including Hulu, MySpace and MTV. (8/17a)

 
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